NORTH PORT – The true-crime story of Gabrielle “Gabby” Petitoand her fiancé Brian Laundrie has drawn spectators, amateur sleuths, and obsessed followers online. The case also has attracted attention seekers with questionable motives.

As the North Port woman’s disappearance turned to a homicide, the seek for her physique and her lacking fiancé fueled a world craze, with social media channels devoted to “#JusticeForGabby” whereas the case dominated community TV.
From Dog the Bounty Hunter to congressional candidates and space legislation corporations, the frenzy has drawn a lot of consideration seekers making an attempt to connect their names to the case. Whereas most say they’re simply making an attempt to assist and never out for publicity, specialists stated the phenomenon is frequent in circumstances that seize this type of world consideration.
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On-line playing firm MyBookie even launched odds on betting whether or not Laundrie is discovered by Canine the Bounty Hunter (no -310 and sure +200).
College of South Florida criminology professor Daybreak Cecil says though seeing celebrities take part on TV information is entertaining, it provides off the impression that they’re “desirous to capitalize on the fame.”
Laundrie and Petito set out on a cross-country street journey in Petito’s van, and on Sept. 1, Laundrie arrived again at his mother and father’ home in North Port with out her. A coroner later confirmed the physique discovered at a nationwide park was Petito and dominated her demise a murder.
Since then, the FBI has launched an arrest warrant for Laundrie, the only real individual of curiosity. However Laundrie’s mother and father say they haven’t seen him since Sept. 14 when he left house with a backpack to go on a hike, sparking an enormous manhunt.
Throughout the seek for Laundrie at Carlton Reserve, former congressional candidate Christine Quinn, who ran as a Republican for Florida’s 14th Congressional District, drove previous TV digicam crews a number of occasions in her decked-out pickup truck along with her face and identify stamped throughout the aspect.

She ultimately acquired out of the truck, with members of the media taking pictures of her outdoors the police staging space. Neither Quinn nor her crew has replied to requests for remark from the Herald-Tribune.
“My goal is to let individuals know we have to FUND OUR LAW ENFORCEMENT!” Quinn wrote on a Sept. 22 Fb publish posing for pictures on the reserve. “Sadly, we misplaced a fantastic younger girl! I wish to forestall this from ever taking place once more! So many harmless lives misplaced that would have been saved!”
Canine the Bounty Hunter joins the search
Extra distinguished figures, corresponding to Duane Chapman – higher referred to as Canine the Bounty Hunter – have joined the seek for Laundrie. He was seen knocking on the Laundrie’s door on Sept. 25, however nobody answered.
Whereas making steady headlines for his search within the high-profile case, Variety reported that Chapman additionally occurs to be wanting into a brand new TV collection.
The brand new present is slated to focus on Chapman’s “day-to-day life and his exploits.” Many have requested if his involvement with the Laundrie search is the precursor to the brand new present. Chapman’s crew insists he was not conscious the manufacturing firm launched details about the TV collection.
Throughout the previous week, Goggle searches for Chapman have elevated drastically. At one level, individuals in Florida had been wanting up his identify greater than Petito’s.
Chapman’s spokeswoman Jennifer Willingham stated he’s solely concerned for private causes and actually believes he could make a distinction within the case.
“It’s ridiculous to suppose one of the vital recognizable individuals within the U.S. does something for publicity,” Willingham stated. “Additionally, even when this had been the case, having further consideration on this case will solely assist authorities.”
Even John Walsh, identified for creating and internet hosting the present “America’s Most Wished,” has joined in. Now the host of a present on Discovery community, Walsh aired a “particular alert for the Gabby Petito case” and has appeared on CNN and the Dr. Oz present this previous week talking in regards to the case.
Walsh’s investigations have recovered 61 lacking kids and caught 1,420 fugitives in 45 international locations.
Reward supplied for Laundrie info
Companies even have discovered methods to get their identify into Petito headlines.
A Florida-based legislation agency has supplied a $20,000 reward for info on Laundrie’s whereabouts. Kate Shakirov, case supervisor in North Port, stated the agency determined to assist to get closure for Petito’s household. The agency’s supply made headlines within the New York Submit, Each day Mail and UK Immediately Information.
“Boohoff Legislation determined to supply (the) reward as a result of we consider by providing (the) reward, it could assist the legislation enforcement and the neighborhood to get solutions and get justice for Gabby,” Shakirov stated.
Though these companies could appear to be they’re serving to, specialists say it is also honest to query if their involvement is ingenuine.
Wealthy Schineller, a Sarasota-based public relations specialist, has had many consumers over his 30 years within the enterprise. He believes it’s nice if individuals deliver a couple of resolution, but when they’re involving themselves for the fallacious causes, the general public will see by means of the ruse.
“I feel it’s in extraordinarily poor style to make the most of a younger girl and her household’s tragedy to escalate consciousness of your enterprise or character,” Schineller stated. “They are saying there’s no such factor as dangerous PR, however associating your self, your model, or your enterprise with such a horrific story with out serving to resolve it, you’ve gotta query the appropriateness.”